Code Story episode

S12 E14: The "Ship and Pray" AI Trap: Moving Beyond Vibe Checks to Give Product Managers a Code-Free Validation Engine with Catalina Turlea, Co-Founder & CEO of Lovelaice

Apr 14, 2026 · Season 12 · Episode 14 · 23 min

Supporting product teams build valuable AI features

Catalina Turlea is originally from Romania, growing up in the countryside there. Post getting her bachelors, she moved to Austria for her masters, and landed in Germany for 13 years. She is married with a 3 year old daughter and many, many pets. She loves to spend time with her family, in nature and the mountains. She used to do a lot of sports, but being a startup founder doesn't really allow for as much running or hiking. She also is into calligraphy, which she calls her hidden superpower.

Catalina has been building products for 14 years, and recently was running a small tech consultancy for startups. What she observed was that a lot of products contained an AI feature, but the "feature" was based on a prompt, didn't work well, and wasn't a good fit for the users. Eventually, she and her co-founder realized they saw the same problem, and built a platform to support products teams in building valuable AI features.

This is the creation story of Lovelaice.

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Unblocked (https://getunblocked.com/codestory)TECH Domains (https://get.tech/codestory)Mezmo (https://mezmo.com/codestory)Braingrid.ai (https://braingrid.link/code-story)Links

https://lovelaice.com/https://www.linkedin.com/in/catalinaturlea/

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