S11 Bonus: Why Your Corporate AI Pilots are Yielding Zero ROI with Greg Shove, CEO of Section

Greg Shove was born in Canada, raised in Britain, and eventually moved to the United States. Through all of these places he lived, he learned to believe in equal access for people, never to quit, and to work hard and win - all of this, respectively. When he moved to California, he was told to visit the local grocery store to meet more tech people than he would in a year in Canada. After business school, he worked for Apple and has launched or participated in 7 startups. Outside of tech, he loves to BBQ Argentinian style, inspired by the chef Francis Mallman.

Six years ago, Greg started a company to teach people skills and how to become the best manager and executive they could be. The business did well, but mainly it was because of the pandemic. In 2023, he started playing with GPT, and he realized that he needed to pivot himself, and his business as well.

This is the creation story of Section.

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